We are banking on our rich heritage of providing seamless shopping experience to the highly diversified community we serve. Keeping at pace with the digital transformation and staying at par with data revolution is making our business fresh and always raring to go. Right time thrust on the key retail metrics through the deployment of cutting-edge Artificial Intelligence capabilities makes us stand out among a flurry of traditional & modern-day retailers.The incomparable growth trajectory has taken its shape from the dynamic UAE in 1998, took no time to extend its wings to the ever-growing Middle Eastern Markets such as Kuwait, Qatar and Oman.